image54

LIVE REMOTE Training Workshops for Automotive Sales Associates, Sales Managers and Financial Services Managers. Each Workshop runs for 4 consecutive days, 60 - 90 minutes each day. All participants are supplied a workbook delivered to them through email in a PDF format. All sessions are interactive and led by Gerry Gould. 

AUTO SALES 2020

SALES MANAGER 2020

SALES MANAGER 2020

Understanding potential customers buying patterns and creating a superior customer experience is a game changer when it comes to succeeding in today’s “social media” - “digital market”. Staying relevant and ahead of the curve means stepping outside your comfort zone. Throughout this workshop Sales Associates will be exposed to the most relevant, up to date, principles, practices and techniques geared at excelling their overall performance.  


Session 1) Selling in Today’s Digital Market: focuses on fundamental principles and practices the Sales Associate must follow to succeed in today’s “social media” and “digital market” environment. Special emphasis is placed on early engagement during a customer’s buying process. (Time 60 minutes)


Session 2) Presentation Prep: outlines the stages of the sale from the meet and great to the demo drive. Sales consultants will learn effective questioning techniques along with dialog that keeps customers engaged and moving in the right direction. (Time 60 minutes) 


Session 3) The Discussion of Price: The Discussion of Price is designed to give sales consultants a competent approach to the presentation of numbers and discussion of the price. The intent is to improve customer adherence thereby increasing customer satisfaction, sales, and profits. (Time 60 minutes)


Session 4) Addressing Customer Concerns: is 2 parts. Part 1 details a non-confrontational approach for when customers express or show concerns during the sales process. Part 2 reviews the specific word-tracks and techniques to overcome the concerns the customer expressed. (Time 60 minutes


SALES MANAGER 2020

SALES MANAGER 2020

SALES MANAGER 2020

With both competitors and potential customers constantly online succeeding in today’s fast paced “social media” - “digital market” requires a more hands-on approach. Key leadership skills are essential for developing the skills and abilities needed to boost a team’s performance. Throughout this workshop Sales Managers will discover how to lead their teams to peak performance and manage a world class buying experience for customers. 


Session 1) Dealing in Today’s Digital Market: highlights the duties, responsibilities and procedures required to maintain high levels of sales efficiency in today’s “social media” - “digital market” environment. Special emphasis is placed on developing effective management skills and acquiring strategies for coaching, motivating, and leading a sales team. (Time 90 minutes)


Session 2) Effective Coaching Tips: reviews the attributes of effective leaders. Special emphasis is placed on leadership techniques and hand on practices required for developing people's skills and abilities needed to boost performance within their teams.  (Time 90 minutes)


Session 3) Managing the Deal: focuses on reducing the number of “pencils” and simplifying the “discussion of price” process. Special emphasis is placed on full and total disclosure by presenting purchase options in a clear and concise manner. This workshop establishes set procedures that ensure deals are worked in a consistent manner which will strengthen the dealerships overall performance and profitability. (Time 90 Minutes)


Session 4) Addressing Customer Concerns: is 2 parts. Part 1 details a non-confrontational approach for when customers express or show concerns during the sales process. Part 2 reviews the specific word-tracks and techniques to overcome the concerns the customer expressed. (Time 90 minutes)

 

FS MANAGER 2020

SALES MANAGER 2020

FS MANAGER 2020

There is more to achieving BIG numbers than just trying to fix things that aren’t working. The key to maximizing proficiency is to focus on and amplify the things that do work. Getting the most out of our ability and fulfilling our full potential is what it takes to achieve OVER-THE-TOP results. Throughout this workshop Financial Services Managers will discover how to take their talents and skills to supreme levels, get the most out of their potential and become consistent Over-Achiever. 


Session 1) Connecting to Today’s Digital Market: focuses on fundamental principles and practices the Financial Services Manager must follow to succeed in today’s “social media” and “digital market” environment. Special emphasis is placed on early engagement during a customer’s buying process. (Time 90 minutes)


Session 2) Streamlining the Menu/Option Disclosure Presentation: is designed to give the Financial Services Manager a presentation style that delivers better customer adherence thereby increasing customer satisfaction, product sales and profits. (Time 90 minutes)

 

Session3) Maximizing FS Product Sales: centers on how to keep customers engaged after the menu/option disclose presentation and take part in the dialog associated with the sale of financial services products. Financial Services Managers will learn how confidence and establishing credibility with customers can be the game changer. (Time 90 minutes)


 Session 4) Addressing Customer Concerns: is 2 parts. Part 1 details a non-confrontational approach for when customers say “no” an approach that gets more customers saying, “yes I’ll take it”. Part 2 reviews specific word-tracks and techniques to overcome customers concerns on purchasing FS products. (Time 90 minutes)